Paid Social Media Marketer Mr Price
About this role
Requirements
Degree in Marketing/ Digital related degree 3-5 years’ experience in digital marketing with social media being a key focus area. Knowledge & experience of using Facebook Business Manager, Twitter Ads Manager, Tiktok Ads Manager and prospecting and retargeting tools. Proven experience in social media marketing with a focus on conversion objectives, brand marketing and brand awareness. Mr Price Group Limited is an equal opportunity employer and is committed to Employment Equity.
Duties
Executing campaign strategy, researching potential marketing channels analysing competitors, and testing. Building campaigns and analysing performance. Implement effective and logical media plans based on business objectives. Implement paid social media measurement frameworks and KPIs. Execute better paid social media plans and processes. Collaborate with cross-functional teams to ensure social media campaigns are integrated with overall marketing initiatives and business objectives. Work closely with Brand Managers to amplify brand reach and awareness across social platforms. Campaign monitoring and optimization to ensure all digital opportunities are capitalised on.